"Giant Step was instrumental in the early marketing efforts on Gnarls [Barkley] ... we were able to use their members to set the stage for what was a mainstream explosion"
Giant Step Marketing |

Strategic
Marketing

Event
Marketing

Grassroots
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Music
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Online
Marketing


Clockwise from top: Amy Winehouse, Common, M.I.A., Mark Ronson, Ahmir "?uestlove" Thompson of The Roots, Gnarls Barkley & Feist.
Music Marketing Overview
Giant Step has consistently been a major point of entry for music fans worldwide through our events, record label and marketing division. From our earliest success stories introducing artists such as Jamiroquai, Nuyorican Soul, The Roots, Macy Gray and Jill Scott through to the brightest names in the music world today including, Gnarls Barkley, Anthony Hamilton, Heather Headley, Corinne Bailey Rae, Citizen Cope, KT Tunstall, Natasha Bedingfield, India.Arie, The Streets, Lady Sovereign, Nouvelle Vague, M.I.A., Common, Feist and TV On The Radio, we continue to be at the forefront of discovery for early adopters in the US and abroad. Giant Step prides itself in working music projects that it is passionate about and it shows.

Giant Step’s music marketing division represents one of the most diverse rosters of international record labels in the music industry today. To take a look at a selection of record label clients past & present, click here.
Music Marketing Services Case Study Highlights
Tastemaker & DJ Promotion Gnarls Barkley Case Study
Street Promotion Anthony Hamilton Case Study
Lifestyle Marketing
Remix A&R
Wildposting
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